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design(human)design

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design(human)design is a tool that builds on insights about the design process inspired by research carried out at IDEO Cambridge. The idea is that there are a few design "variables" that designers play with, and that they often like to provoke their creativity with "random but purposeful" inspirations—which present the designer with a random selection of design variables to act as a "structured serendipitous" creative prompt.

design(human)design comprises a deck of cards that act as a creative game to prompt new design ideas. The deck consists of sets of cards containing examples of each of the design variables, e.g. an object, an app, a book, etc., for the artifact design variable. Designers randomly select a card from each of the variable sets and create their design inspired by the MadLibs-style prompt sentence construct. Blank cards for each of the variables are also included so that designers can add their own examples.

To make the complete and selective randomization and personalization of the variables even easier, an interactive design(human)design website was created at designhumandesign.media.mit.edu. The… View full description

design(human)design is a tool that builds on insights about the design process inspired by research carried out at IDEO Cambridge. The idea is that there are a few design "variables" that designers play with, and that they often like to provoke their creativity with "random but purposeful" inspirations—which present the designer with a random selection of design variables to act as a "structured serendipitous" creative prompt.

design(human)design comprises a deck of cards that act as a creative game to prompt new design ideas. The deck consists of sets of cards containing examples of each of the design variables, e.g. an object, an app, a book, etc., for the artifact design variable. Designers randomly select a card from each of the variable sets and create their design inspired by the MadLibs-style prompt sentence construct. Blank cards for each of the variables are also included so that designers can add their own examples.

To make the complete and selective randomization and personalization of the variables even easier, an interactive design(human)design website was created at designhumandesign.media.mit.edu. The list of design variables are contained in a Google Spreadsheet that again can be added to by designers to customise their prompts.

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#design