Location

Natura Campus, São Paulo, Brazil

Description

How will innovation and technology transform our lifestyle and consumer experience? A conference hosted by Natura in collaboration with the Media Lab and IDEO will include keynotes from Joi Ito, director of the Media Lab; Ari Adler, location director for IDEO's Boston studio; and Heloisa Neves, director of the Fab Lab Brazil Network; as well as a panel discussion with the Media Lab's Michael Bove, Joe Paradiso, and Marcelo Coelho, and moderated by Ronaldo Lemos, director of the Institute of Technology and Society of Rio de Janeiro. The event will be live streamed here starting at 1:30pm local time.